Home > Blog > SMCP marks increase in sales of +16.4% in 2016

In 2016, SMCP Group sales reached €786M, representing a strong growth of +16.4%. Like-for-Like growth stands at +7.1%, on high comparisons basis, reflecting market share gains and an outperformance in comparison to the sector. This dynamic reflects the strong desirability of the brands Sandro, Maje, and Claudie Pierlot in France and around the world.

The profitability (EBITDA) increased by +22% reaching €130M, confirming the relevance of SMCP’s business model, and the successful execution of the Group’s strategy.

This strategy is based on like-for-like growth, through desirable collections, constant attention given to customer experience, as well as the expansion of the point of sale network, with 105 net openings over the year, mainly outside France. At the end of 2016, SMCP operated 1,223 points of sale and its brands were present in 36 countries.

Commenting on these results, Daniel Lalonde, President & CEO of SMCP, said: “With +16.4% growth, we exceeded our targets in 2016, and accelerated the implementation of our strategic plan. We are devoted to our mission to spread Parisian chic around the world thanks to on-trend, accessible, and high-quality collections. This year again, our results confirm the strength of our unique business model, as well as the agility and talent of SMCP’s teams. In 2017 we will strengthen our position among the global leaders in accessible luxury”.

 

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