Mathieu LefebvreDesign & Marketing Director at Winco Group International

My creative journey has begun in 2007 as Interior Designer for ultra-luxe apartment renovations in Paris. During these 2 years, this experience gave me a high sense of details at each step of a project.

Then I worked 12 years as Retail Designer& Visual Merchandiser for the cosmetic industry, mainly for L’Oréal Luxe. Based in Paris for Yves Saint Laurent Global, Lancôme French Market and then in Hong Kong for APAC Zone. Creating new concepts, guidelines deployments and field implementations (around 3000 projects worldwide) supporting the business and often exceeding the already challenging expectations in terms of disruptive and accurate design which is key to create customer excitement and drive the sales results.

After 2 years as Global RD&VM for Jurlique recruiting and leading a dream team of talents across Australia, China, and HK who managed the APAC roll out of the new brand identity that we have created together, I am currently working for Winco Group International, a growing Contractor & Design Agency. My Design & Marketing Director role fits perfectly to my passion for the design and its surround environment: client’s relations, solution provider, new markets exploration. Basically, how to create more link between people and to answer or anticipate their needs. With my team, we developed a simple but efficient strategy for the company to become a strong reference to the brands’ development in Retail, Hospitality, Interior Design and F&B.