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LBB Asia launches sustainable luxury duo La Bouche Rouge and Bon Parfumeur

French brand management firm LBB Asia has just launched La Bouche Rouge and Bon Parfumeur, two Parisian cosmetic brands committed to sustainability and changing consumer behaviours.

Both brands are available in Lane Crawford Hong Kong – their first physical counters in Asia.

La Bouche Rouge

An estimated one billion plastic lipstick cases are thrown away globally every year. In response, La Bouche Rouge Paris has designed the first pure and sustainable luxury lipstick, with a refillable case crafted from fine French leather.

Made with natural anti-oxidants, free from micro-plastics, animal fat, parabens and paraffin but with a perfect glide. When your refill is empty, you’re able to bring it back to store for full recycling by La Bouche Rouge.

La Bouche Rouge will be available at Lane Crawford IFC from May 2019 onwards.

Bon Parfumeur

Bon Parfumeur is the new Parisian perfume brand for aesthetes and creative people allowing authentic, customisable and sustainable luxury perfumes you can mix and match according to your mood.

Empty bottles are able to be refilled at the brand’s fountain bar to ensure eco-responsibility and a unique experience.  

Bon Parfumeur will be available from May to the end of June 2019 at Lane Crawford IFC

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