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Maxime Pruvost (BEE Retail), French Chamber in Hong Kong member, wins French Entrepreneur Abroad Award at the 2022 CCI France International Trophies

The French Chamber in Hong Kong is delighted to announce that Maxime Pruvost (Founder, BEE Retail) was awarded the prize for French Entrepreneur Abroad at the third edition of the CCI France International (CCIFI) Trophies on 27 June 2022 in Paris.

A former winner of the Chamber’s own SME Awards for his work bringing sustainable retail solutions to brands in Asia, Maxime beat competition from the worldwide community of French Chambers in 96 countries to take home the award and represent Hong Kong on the global stage in front of the 500 guests on the night.



The ceremony was also attended by Franck Riester, Minister Delegate for Foreign Trade and Economic Attractiveness.

You can find out more about Maxime's Hong Kong story in the 100th edition of our HongKongEcho magazine here.

Congratulations to the eight winners of the 2022 edition of the awards.


  • Aryballe, for the Startup category
    Presented by Eazylang
    Candidate from South Korea
  • Bee Retail, for the French Entrepreneur Abroad category
    Presented by Memorist
    Candidate from Hong Kong
  • Klaxoon et Puy du Fou, for the Export Performance category
    Presented by Bpifrance
    Candidate from Brittany and Spain
  • Safran, for the Corporate Social Responsibility category
    Presented by International SOS
    Candidate from Mexico
  • Novo Nordisk, for the Foreign Establishment in France category
    Presented by Business France
    Candidate from Business France
  • CCI France Inde, for the French Chamber Solidarity Initiative category
    Presented by Caisse des Français de l'Étranger
  • HTL, for the Special Jury Award category
    Presented by Capital Export
    Candidate from Brittany


The French Chamber in Hong Kong is the essential platform to grow your business. Interested becoming a member or discovering our full range of business services? Contact us today.

Membership: Stephanie.Frossard(at)

Business Services: Sabrina.Chien(at)